The Secret of Secrets

Dear Friends:

Our good friend and master teacher Ross Johnson shared this amazing quote at our recent class:

HOW DO I DO IT? I’ll share a few of my secrets about secrets!

We all want to perform more shows, better shows, and perhaps even make some good money doing it. However, we all need help along the way. Many of us need specialized information to get ahead.

You may not have research materials. I can help you explore one of the largest magic archives in the world. The Mystery School Library & archives are an amazing resource awaiting you. In our coaching sessions I can find the information you need, or help you find it!

You may need a prop builder. I can help you find one to make your ideas into reality. I’ve worked with many of the best in the world, and I am aware of others who will just not deliver. I can help you avoid costly mistakes!

You may be a great scriptwriter! If you are, I can help you polish your scripts. If you are not a great scriptwriter, I can help you find the right words. I can also connect you to a writer to help guide you through this essential process.

You may not have a composer or music consultant. I can help you get the music you need to add the soundscape and new musical dimensions to your show.

You might not have an agent. I’ve worked with agents all over the world, and know what they are looking for, and how to get them interested in working with you.

You may not have an art director. I can connect you to excellent artists that can custom craft images for your marketing and publicity materials.

You may need more than what is mentioned above–a new promo video, exciting lighting design, choreography, adding transitions to your act–the list is endless!

We all need a good director. That’s where I can help you the most. Not just making theatrical choices, but I can help as a life coach to help you make informed choices on and off the stage.

We all need to train and study. We need the best books, DVDs training materials– and yes, we need to purchase new tricks. I can help guide you to the very best. I can save you thousands of dollars by helping you avoid buying junk. I have direct knowledge of many of the new releases on the market. I also have insider friends all over the magic industry who inform me of what is hot and what is not.

Mostly we need motivation and people to help cheer us on, to champion us, to encourage our dreams. We need more of this magical support in our lives. 

I’m here to help you, and here is how:

How do I do it?

I’ll share a few of my secrets about secrets!

When people see a magic show, they often say “How did you do that?” but what the real question should be is, “How can I do that?” Not just the trick–but how to live the magic life. Over the past 30 years I have been teaching people who did ask me the correct question. I help many people live the magic dream.

CRUISE SHIP BOOT CAMP: 10 students only!

For over 25 years I’ve been touring the world on luxury cruise liners performing my magic shows! Only now, at this exclusive class will some of the world’s top cruise ship entertainers and I share our knowledge and experience with our friends and students.

This year I have decided to share my experience with you. You must attend in person…but the 2 days will change your life forever! “We will teach YOU how to travel the world like a millionaire, all the while performing the magic you love–and getting paid to do it! 

The class will give you what you need to know to create a great career and see the world. You’ll learn who to contact, what to perform, and how to navigate your career, both on and off the stage!

10 serious students only

Message me for more information:

“I had the rare privilege of personal training with Jeff. This was truly a magical dream come true for me. What an opportunity for any serious student/performer. It’s worth every penny.”
– Jeff Christensen

European Tour: UK & Italy

Larry Hass, Dean of McBride’s Magic & Mystery School, and I invite you to participate in this one-time only magician adventure!

If you want be part of the tour and train with us or see the show just drop me an email, ok?

One thing on the agenda for the new year is that Jeff and Larry are launching their 20/20 Vision World Tour in England in March. They start out with the only Master Class on the tour in Deal, Kent, on the east coast. The Master Class is being held on Saturday and Sunday, March 21-22, 2020. Please sign up right away since only a couple of seats remain.

For more information, and to register, go to:

MAGICSEEN Magazine Presents:

A unique, possibly never-to-be-repeated very special two-day seminar titled Shaman and Showman in Blackpool. The first day is “The Healing Power of Magic,” exploring in detail the fascinating relationship between the shaman and the magician, and how “magic is good medicine.” The second day is titled “The Meaning of Magic,” which will focus on how to empower your magic by developing more meaningful routines and scripts. With over £300s worth of FREE merchandise and only 6 seats remaining, the ticket price is just £65 per day, or £115 for the weekend, which includes arrival drinks and a buffet lunch. What an incredible value to spend two days with Jeff and Larry. The dates are Saturday 28th and Sunday 29th March.

For information and to sign up, go to:


The team gave me a private promo code for my friends. Go to MAGICFLIX.COM, register and put in the code MCBRIDE to receive your first month free.

Magicflix is also looking for creative magicians to promote on our new platform. If you have great new magic ideas and want to make a name for yourself in the magic world, just drop Tim Wise an email:

New Directions at McBride’s Magic & Mystery School

Tobias Beckwith teams up with author and consultant David Morey for our upcoming Business & Magic seminar, and we are also working on a new Magic for Speakers project—we’ll have news for you soon!

The biggest magic party in Las Vegas!
January 16th, 2020

7pm     Strolling Magic

8pm     Comedy Magic & Variety Show: Your host – Tim Wise
     Elliott Hitchcock – International Man of Mystery
     Jay Gilligan – Juggling sensation
     Ed Ripley – From Penn & Teller’s FOOL US
     Jeff McBride – A Tribute to Eugene Burger
     Father Daniel Rolland – Magic with a Message

9pm     Close-Up Magic Show, WONDERBAR- Strolling Magic              & Bar Magic – Your Host – Will Bradshaw
     Jeff McBride – A New Mystery for you!
     Kent Axel & His Mystery Makers
     Ed Ripley – From Penn & Teller’s FOOL US!

10pm    Grand Gala Show: Your host – Jeff McBride
     Jeff McBride’s BOX OF SECRETS with the NWR Dancers
     Meir Yedid – Finger Fantasies
     Jay Gilligan – Extraordinary Juggling
     Bizzaro – The Optical Illusionist!
     Special Surprise Guest!
     Mon Dre – The Modern Master of Deception

All the Above Plus:
Photography by Sheryl Garrett. Bar Magic, Scott Steelfyre & Maggie, Corey Rubino, New World Rhythmatism Belly Dancers, Psychic Sideshow with Morganne and many more surprises and special celebrity guests.

Wishing you all a most magical 2020!


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