How MEANINGFUL is Your Message?

“It’s not how much we give, but how much love we put into giving.”

-Mother Teresa

Jeff Takes the Plunge

Lance Burton and Jeff McBride raise awareness for ALS. It is a joy to share this with our friends.

Jeff & Lance ALS

See the video:

“We make a living by what we get, but we make a life by what we give.”

–Winston Churchill

You Must Have a Powerful Message…

to gather and hold the attention of the crowd. Today’s audiences have short attention spans. In today’s fast-paced world, only those who have the skills to win the crowd will survive.

What can we learn from magicians? Here are the 3 rules of “Street Magic”

Find out the techniques used by master “crowd stoppers” by watching this short clip:

1. CAPTURE THE IMAGINATION – Use sound, color and movement to attract ALL of the senses.  Get people INVOLVED not “just watching.”

2. EN-TRANCE & MANAGE ATTENTION – Use the hypnotic language of storytelling, music, varied vocal VOLUME and pacing to connect and deepen the immediate experience.  Repetition and predictability are boring! Make your presentation a roller coaster ride.

3. MAKE THE MESSAGE MEMORABLE - Use “catch phrases,” hooks and visual metaphors to help the message “stick” in the memory.

For more info on how to make your message stick:

Q: Where do public speakers, presenters and magicians go to learn how to make their

message more meaningful?

A: The Magic & Meaning Conference

Mario Big Crowd

caption under photo: Mario and I will teach you to the secrets of  capturing the big crowd at our upcoming class.

Street Magic

Mario Morris said, “This is perhaps the only magic workshop you will ever attend, where you can actually get PAID BACK your tuition by PERFORMING!”

This training is the THE REAL DEAL on Street Performing. If you EVER had the desire to live your dreams as a busker, this class will give you what you need to know.

 “Only those who attempt the absurd can achieve the impossible.”

–Albert Einstein

Blindfold Ross

Seeing Without Seeing

Yes, Ross Johnson can detect objects while 100% blindfolded! He seems to have developed the ability to see without the use of his eyes! He can also teach you to manifest apparently psychic powers! I’m not kidding! You can even meet Ross here:

“Advertising is the greatest art of the 20th century”

– Marshall McLuhan

Could this be the Birth of a New Artform?

Imagine performances that integrate the power of the mind, magic, mentalism, and hypnosis, creating a truly unique experience for audiences – a unique experience that only you can provide.

Hypno Wizardry

Hypnotic Wizardry

Join master hypnotist Richard Nongard and

World-renowned magician Jeff McBride

Jeff McBride’s Mystery School

in Las Vegas, NV

January 23-25, 2015

Magicians and mentalists will master the art of hypnotic language, directing audiences in new and powerful ways to accomplish routines that are spectacular.

A New Class

Hypnotists will learn the art of magic, illusion and mentalism and create unique skits that move far beyond what the standard stage hypnotist is offering.

You will be able to exemplify yourself in this intensive three day learning opportunity and you will have the personal attention of two masters within their craft.

This class is for magicians, mentalists, hypnotists and performers that desire to impact audiences with powerful demonstrations which others simply do not perform. You will be setting yourself, and your performance, apart from the rest by combining cognitive magic with innovative performance.

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

–Maya Angelou

What Happens at the Magic & Mystery School?

Sheryl Garrett is an amazing photographer. She attended a recent Master Class. You can get a secret look inside the halls of Mystery School by viewing the gallery of her photos you will find here:


The biggest magic party in Las Vegas and YOU are invited!

Thursday night September 18th… never to be repeated! The full line up can be seen here:

Are You Planning to Visit Las Vegas?

I’m home in Las Vegas after the “Chicago to Brazil to Arkansas” tour. Abbi and I are hosting a few residencies and seminars here in Vegas. So when you plan your Vegas visit, be sure to let us know, and we’ll help you put a little magic in your visit. Call Abbi at 702-450-0021 to set up a class or private session.

We will see you in the online classroom, here in Vegas, or on the road,

Jeff McBride

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