Learn the Secret Formula of Master Magicians

Read the secret formulas below… they can help YOU think and create like a magician!

Ok, let’s start by looking at this playful little map below. It looks very simple, but is actually a formula for making BIG magic.

Innovation & Magical Creativity
We magicians have an impossible job! We have to appear to break the laws of nature on a daily basis… Now you can learn to solve your challenges like a master magician!

Do you know the difference between Creativity & Imagination?
YIKES!  Recently I was schooled by one of the great thinkers in our business…. It was a bit embarrassing, but here is the story.

I was giving a keynote speech at a recent conference on “Magic & the Mind.” After my talk, I met a fascinating man named James, who shared his thoughts on this topic.

James said, “Imagination, in its purest definition, can be like an undisciplined, unfocused wild child that molds and forms ideas, pictures, images or concepts. Depending on the focus, the outcome could be productive or unproductive, fear or love, motivational or stifling. Creativity is the harnessing, conscious, disciplined focus and application of the imagination to form original ideas, a vision, a product, an outcome especially in, but not limited to, artistic work.”

At that time I did not even know who I was really speaking to… then I realized I was talking to one of the leaders in the world of “thinking!” I was talking to creativity expert James Mapes!

James Mapes  is the best-selling author of Quantum Leap Thinking, which is a great book I’ve been reading for the past few weeks. There are some amazing ideas there to inspire your creativity!

Watch a TED talk of James Mapes in action. (Let me know if anything happens to you when he brings out the magic lemon!)  http://www.jamesmapes.com

Study and read the work of the masters, and get a mentor!
Here are 2 ways we can help you live your dream.

PERSONAL COACHING http://www.magicalwisdom.com/about/magic-for-beginners

ONLINE MENTORING https://www.magicalwisdom.com/shop/p/product/skype-mentoring-package

Tobias just gave me a new book called, Tribe of Mentors by Tim Ferriss.

Here is a free taste of the book… and a free audio book!

Innovative Illusions and How We Created the Magic Trick of the Year.

We Hate to Even Call It a “Trick”.
This is our all time best selling magic item. Professionals around the world are using this in their shows… this is the 2nd effect in my stage show! Take a look:

Jeff’s version of this classic effect is a solidly onstruccted routine, guaranteed to bowl you over with fun, entertainment and magic. – Levent

Now you can get the “Best Ever Knots off Silk,” so YOU can delight your friends and audiences.

This is one of the great models of creativity.

Brennan’s Hierarchy of Imagination:

McBride Magic World Tour News:

The Magic Castle Hollywood

Euro-Tour 2018
The Dean of the McBride Magic & Mystery School, Larry Hass, and I will tour Europe this spring. We have created a very special tribute to our first Dean’s life, magic & memory. We are calling it…( drum roll please!)

“The Eugene Burger Legacy Tour.”

Find out more about the Eugene Burger Legacy Fund here:

The UK TOUR  will kick off in the spring. The time is now to book your class here in Vegas or in the UK

The Las Vegas Magic Cabaret & Showcase 

Photo Credit: Sheryl A. Garrett

Jan 18th 2018
8pm – MC’s Shocker and Bizzaro!
Liz del Sol – The Feminine Mystic
David Groves – Direct from the Magic Castle
Jordan Rooks – A Surprise Inside the Magic
Dyno Staats – Steam Punk Magic

9pm – The Shocker host close-up and strolling magic shows
Dyno Staats – It’s SCIENCE!
David Groves – Master of Deception
Bizzaro – For him, “normal” is just a setting on the dryer!
Steelfyre- Performs his world-famous dice act at the Wonder-bar

10pm – Show Extravaganza
Your Masters of Ceremony are Shocker and Bizzaro
Bizzaro – The Name Says It All
Jordan Rooks – Poetic Mystery
Shocker – Power Punch Magic
Liz del Sol – Midnight Magic
Swingshift Sideshow – Freak’in Awesome Stunts

PLUS:  Photography by Sheryl Garrett. Bar Magic with Zack Pattee, Scott Steelfyre, Corey Rubino, Taylor Lloyd, Sudaa Nar Fire Tribe Belly Dancers, Psychic Sideshow with Alan Scott, live art with Areeya – and many more surprises and special celebrity guests

 The Final Muse Inspiration for Today.

We are always here to help inspire your creativity! Please just call us at the school, we would love to connect with you 702-450-0021

See you in Vegas or on TV!

Jeff & Abigail

Can Magic Heal Our Wounds?

Dear Friends:


This is Jeff, writing from the high seas:





I did not accomplish everything I wanted last year!

Guess what? Neither did you!

So what are we going to do?


Cry? Give up?


No! Be Persistent!


Let me tell you a short story:


Ray was middle-aged. He said he was ‘over the hill’ at 52 years old.


Ray was a poor milkshake salesman, but he had a vision of a more empowered life, and in just a few years he became one of the wealthiest men in the world. How?


When asked what it took to manifest his billion-dollar empire, Ray Kroc said the most important quality a person could have was (drum roll, please)…





Let us define persistence.


Persistence:  A firm or obstinate continuance in a course of action in spite of difficulty or opposition

                                   –Oxford English Dictionary


…and best when tempered by patience!


I might not be the world’s most famous magician… but I am persistent!

And, I can teach you a few things about that. My joy is in helping you get your dream life on track — and our team is here to empower your goals.


We live in a world of distractions – the thousand little things that pull us away from the goals we set in life. Cell phones and social media addiction, too much information, and endless amounts of work, work, work — that leave little time for what we love — and it is not going to stop unless you change and get help!


Pain Points


Ouch! Some projects and goals just hit a dead end! I hate that. Ouch!


When I am blocked, overwhelmed, or need help to focus on realizing my goals, I get professional help! You can too…and you deserve the best.


Tobias reminded me recently that we must often do the things we don’t like to do, in order to get to the things we love! Tobias calls the things we hate “pain points.” Our job at Mystery School is to help you move through and minimize as much of the pain as possible, and realize your goals.




One of the things I’ve learned is to be very patient with myself and our team. Our visions often take many years before they “take off.”  For example, here are a few of our projects that took many, many years to become successful:

It took almost 25 years for the Magic & Mystery School to become the leading magic school in the world…we are PERSISTENT.


WONDERGROUND is now celebrating a 10 year anniversary…..good things take time..we are PATIENT.


McBridemagic.tv now has over 400 hours of programming for you… creating a new 1 hour plus show for you every week…we are COMMITTED!



A Real Fairy Tale – Really!

Once a young lady came to our school with a BIG dream of being a world traveling professional magician. She had one major challenge: she was a beginner and had limited magic skills at that time! But she kept at it and enrolled in many of our classes. She learned her magic history, learned the classics, met top teachers, practiced, rehearsed, and built her own original show. This process took her many years. But she was patient and persistent. She was daring enough to enter a major magic competition in Las Vegas, and won a $5,000.00 top prize at the World Magic Seminar! She became an ‘overnight sensation’ after 15 years of work! Now she has a full evening show, travels the world on luxury cruise ships and often performs her show for the British Royalty… her name is Romany the Diva of Magic.


Romany is our poster girl for patience and persistence!



Romany is now one of the top magicians in the UK! You can see her onstage with us in our new show in the UK this April.


To purchase tickets for our shows at the Astor Theatre in Deal in the UK, CLICK HERE.


So my friends, if you have a dream, stick with it.


No matter how skilled

No matter young or old

No matter if you are rich or poor!

If you are patient & persistent, you will accomplish your dream!



I wish you good health… but remember, as I’ve been reminded too many time over this past year, you are not going to live forever!


What are YOUR goals for this year?


Do you have a show you are working on? A new routine you need an outside eye to look at?

Are you trying to book more shows? How can I (or our team) help you this year! 


I am hosting Skype classes and they are a fun and effective way for us to work together, especially if you can’t make it to Vegas for one of our live classes. Just e-mail me and we can talk about the next step… or just say hello, I love hearing back from you! I’m always available at: Jeff@mcbridemagic.com


Talk soon,


Jeff McBride


My Show From Hell

My first shows were disasters! 

I really wish I had heard Eugene Burger’s wise words when I was starting magic! 

I had many challenges. I was not very skilled. I was self-taught. I lived in the sticks and I had no local magic shop, no real professional books, and videos, and DVD’s would not even be on the market for years!

All I really had was my overwhelming passion for learning magic… I tried, and I often failed!

My show from hell #1

Crash! Splash and broken glass!

I often TRY to forget that show. My 5th grade elementary school show back in 1971. I made lots of mistakes. My milk pitcher fell off the table and cracked open, splashing milk and broken glass all over the front rows. Then the feather flowers got stuck in my sleeve. Ouch! The show was a disaster –but it was a start!  Here are a few words that helped me heal that awful memory.

You don’t have to be great to start, but you have to start to be great.

Zig Ziglar

Photo Credit: Sheryl A. Garrett

Taking your first steps in Magic? Let us show you the way.

Perhaps you love magic but have never taken a class or even performed before.

We are holding a class just for you! Magic for Beginners, from Jan. 23-25.

This class is the place to go for an in-depth introduction to the art of magic. Taught by the some of the world’s most respected magicians and magic teachers, participants will witness extraordinary magic, learn how to perform astonishing magic that is right for their skill level, and learn about the fascinating principles that make magic fun and exciting.

You do not have to be a performer to attend this class; it is designed for people who love magic, and who want to take their knowledge and appreciation of the art to a deeper level.



The card trick that changed my life 

The fact is that one card trick did change my life! I will never forget the 1st card trick I learned. It set my mind on FIRE!

Over the years, I worked on this effect and refined it, and it is now a feature in my full close-up show. You can learn it here:


The History, Mystery and Magic of Tarot Cards

Tarot Cards hold a timeless mystique.  Regardless of whether you’ve been doing readings for ages or are brand new to this fascinating world, this class is perfect for all those with an interest in cards, card magic and card readings.

Our modern-day deck of playing cards has a fascinating origin. Many say that modern-day cards came from the mysterious beginnings of the tarot.  Some say they are a mystic oracle, and a book of ancient wisdom handed down through the ages.

Tarot cards are beautiful, magical objects filled with powerful and mysterious symbols. One thing we know for sure is cards of all styles are imaginative, fun and highly entertaining.

Study with us here: http://www.magicalwisdom.com/events#573

Magic routine of the year!

Many of you saw my Rainmaker on “FOOL US” with Penn & Teller.

I will be sharing the secrets to this original effect with just a few students this year.

So reserve your spot now at: http://www.magicalwisdom.com/masterpieces

Winter Training in Las Vegas

Here’s a perfect way to warm up your body and soul… with magic!

Take a vacation day (or six) and join one of our amazing training events. These are among our newest and most popular offerings. Let us host you in Las Vegas

We are delighted to help you plan your Las Vegas Vacation  

If you have any questions about our events please call Abigail at 702-450-0021

MAGIC CASTLE – Hollywood

I’ll be at the Magic Castle from Jan 15th- 21st 2018, and I’m told all the dinner reservations are sold out. You must be a member of The Magic Castle to get into this show.

United Kingdom Tour: April 2018

Join Larry Hass and me for our only Master classes the UK in 2018. For info  http://www.magicalwisdom.com/events#565

Photo Credit: Richard Faverty

WONDERGROUND 10 Year Anniversary!

That’s a looooong run in “Las Vegas years!”
Yes! 10 years running EVERY month!
Thursday December 21st, 2017
3 Great Shows!  One Night Only! Never to be repeated!
8pm – Your MC is  Abigail  McBride 
     Steve Owens - Extraordinary Manipulations
     Lion Fludd - Comedy with a magic touch
     Fr Daniel Rolland - The Priest-tidigitator
     Charlie Mount & Chloe - Magical Musings
     Elliott Hitchcock - International Man of Mystery

9pm Close – Up Magic – Will Bradshaw is your MC

     Elliott Hitchcock

     Charlie Mount

     Fr Daniel Rolland

     Scott Steelfyre & Lion Fludd at the WONDERBAR

10pm - Tim Wise is your MC
     Will Bradshaw - Holiday Hocus Pocus
     Steve Owens - Shadow-Magic
     Tim Wise - the Magical Game Show!
     Charlie Mount & Chloe - Makers of the Impossible
     Chris Randall -  The Championship Act

Stay happy and warm this winter… and if you want to be really happy and warm, come visit us in Las Vegas!  See you here in town, online, or on the road!

Jeff and Abigail 

Wishes, Snow, Lights, and Gifts of Magic for the Season

Dear Friends:


Our guest contributor today is Fr. Daniel Rolland, someone who has been a part of our Magic & Mystery School community for many, many years. He is a delightful performer who uses his magic in the context of his ministry to young adults, currently at the Newman Center on the Campus of UNLV. We are delighted to have him share his thoughts here for the first time.


From Fr. Daniel:


Father Daniel


December seems a most magical time with its traditions, memories and fantasies. You might be all booked up, or perhaps you are planning something special for the office party. Your friends, family and community need your magic this December. Look for the opportunities to make some magic happen as a gift for them, and for you. No excuses – the month will be over, and the year ended before you know it. Will you bring magic or not?


I wish my musings on December might serve to inspire you for a season full of magic. Make a wish. The holidays are filled with wishes. People are making lists filled with them. Children are encouraged to make them. Adults will exchange them with each other. “We wish you a merry Christmas and a happy new year.” It seems both seasonal and magical to offer people wishes. Wishes are the simple act of desiring something, or wanting reality to be a certain way. Make a wish on a candle flame, on a lucky pen–on the ace of diamonds. Put it under your pillow, or store it in a private special place and see what magic happens. 


Maybe you can catch a wish like a dream catcher, or in the palm of your hand. Maybe it materializes in the form of a clear marble or a golden feather charm. Remember that wishes are delicate. Be careful with people’s wishes–don’t have people make wishes and then laugh at them or dash their hopes. Believe in the wish. It is where some of the magic lives.


Abbi Bubble


Some kids wish for snow. Snow can be magical too–particularly the first snow, light and delicate, transformative and seemingly coming out of thin air. Like a gentle breeze blown across your fist, you can make wet and slushy snow, appear in your palm, and that would be magic! The snow you make can be like adapting Dan Harlan’s “Starcle” to a snowflake, reminding people that they too are unique and wondrous. 


Breathe on a glass as if it’s cold outside to reveal a card, or rest an etched glass over hot cocoa. The fact that you can make Ice or snow appear is amazing, and unless you are presenting yourself like an X-men hero, you may have to ask yourself (and let your audience know) why you are doing it. Just because you can, may not make it your greatest achievement. What is it about the person, the season, the place where you are, that make you do what you do in your magic?


Taking lights off a lit tree or wreath and bringing the light to a child’s forehead can be mind-blowing for the child. With all the lights that are twinkling in bright red and green–and a lot more colors this year–it might be a shame not to do something with lights. Michael’s has lights to add to your sweaters. You can find lights in ice cubes and packages. I once floated a light over an audience to make a Christmas fairy come to life. Go with a friend to the park and have a D’lite-ful time–pass a light to one another giving shoppers rushing home a treasured moment they can share.  “Star light, Star bright.” Give a bit of starlight to your participants. Is light something to hold, or contain? Is it to be shared, perhaps a gift–or symbolic of something deeper and more meaningful? Is it the light from Rudolph’s nose, or one of the Match Girl’s wishes? Whatever the source of the light and whatever you do with it, try to bring more light into the world during this darkest time of the year.



Let your imagination go wild with this season so filled with magic. Create and recreate and perhaps repurpose some old magic that needs to be dusted off and given a new life. Maybe you realize you have too much magic stuff, too many books, tricks or packets–and maybe this is the season to re-gift a bit of magic to a magician friend, a young apprentice, a nephew or niece. A great gift has thought behind it. Match what you give to the person receiving your gift. Will they appreciate the gift or will it become something that sits on their shelf instead of yours?  Finding new homes for old magic is like landing on the Island of Misfit toys. It’s about finding the correct item for the right home—one where it can be appreciated and treasured and used.


In this season of gift giving, it is appropriate for a Magi, Magician or Wizard to gift others through magic. Gift magic (which is its own topic) thrives in the holidays. At the end of a routine or as a surprise to a fellow worker, giving a little gift in a magical way awakens the wonder in us all. With the magic on the tip of your thumb, or the mystery gift wrapped in Buddha wrapping papers, the production of so many gifts at this time is like going from house to house in a flying sleigh. Some of your magic might be for pay, but much can be for pure joy. Perform for those poor people in long lines who would be glad to have a diversion.  Dress as an elf or some Christmas fantasy-being, and bring magic to those in shelters or nursing homes, or the homeless in your streets. Let the magic connect you to your communities, and experience the magic yourself in the eyes of those with whom you share.


Think of the magic you already do, and give it a holiday flare. Do not worry about the perfect venue, time or situation. Get out into the world and give back a bit of the wonder, and a sense of awe that touched your life. Do this and my wish will have come true.


Merry Christmas, Hannukah, and Yule, and a Magical New Year.


Fr. Daniel Rolland 


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