Creation and Destruction

Dear Friends & Colleagues:

Any month that begins with a few words of wisdom from our Dean, the inimitable Eugene Burger, is, in my estimation, a month that is full of promise.


Eugene Burger

Eugene Burger Faverty

My living room window faces the Three Arts Club of Chicago. Designed in 1912 by John Holabird, of the Holabird and Roche architecture firm, it is an imposing building in the Byzantine style which surrounds a lovely outdoor courtyard. The original mission of the Three Arts Club was to provide support and residence for young women coming to the city to study the three arts: music, painting and drama. The last resident left in 2003 and the building has been empty since then.

Various proposals of what to do with this structure have come and gone over the years. Of the proposals, my favorite was turning the building into a columbarium to hold the urns containing the ashes of the dead. Not surprisingly, I was very positive about this idea and felt real disappointment when it fell by the wayside.

The building is now under a major multi-million dollar renovation with the expectation that it will be finished by the Summer of 2015.

Last week, a huge banner, dozens of yards long and about eight or nine feet high, was put up on the side of the building. The side that faces my apartment. On the banner, in letters that are at least two feet high, there is a quote attributed to Pablo Picasso:

Every act of creation is first of all an act of destruction. 

Below that, in slightly smaller letters is the invitation:

See what destruction hath wrought Summer 2015 

I expect that these signs will be facing my apartment until the project is completed this coming Summer. Happily, I will be traveling and out of the city for almost all of this time. Traveling does have its benefits.

Picasso Quote

For the past week, viewing this sign each morning, I began to wonder: Is every act of creation “first of all an act of destruction”? It’s a fascinating question, don’t you think?

In the stories of India (which, by the way, have literally taken me around the world), Brahma is the Creator, Vishnu the Preserver, and Shiva the Destroyer who destroys so Brahma might create again.

I don’t know about “every” act of creation but, certainly, many acts of creation involve acts of destruction. Imagine, for example, that I do want to create something, create something of value  — perhaps create the presentation for a magic trick. Imagine that I have a piece of magic that has been ready to perform for some time except that I really don’t have any sort of presentation for it that pleases me. In short, I am stuck.

What do I need to “destroy” if I want to succeed in my creation of this magic presentation? What am I willing to sacrifice?

The answer might be any number of things. It all depends upon me.

I may need to destroy the amount of time I spend on the Internet.

I may need to destroy the amount of time I spend watching television.

I may need to destroy the amount of time I spend reading.

And, perhaps most painful for many of us, I may need to destroy the amount of time I spend with friends.

There are many, many things I may need to “destroy” if I am to reach my goal.

And this brings us to what I have always thought was a deep paradox of human existence:

I want change but I dont want to do anything differently!

Or, to put it the another way: I want things to be different but I don’t want to change anything major in my life.

And the truth seems to be that none of us can have it both ways. If I truly want to create something of value with my magic, if I want change, then I must be willing to begin doing some things in my life differently! Perhaps I need to look with new eyes at how I “spend” my time.

Perhaps it really is that simple.

So tomorrow morning when I wake up and look out my window and see that large sign with Pablo Picasso’s message, perhaps I won’t be so negative about it. Perhaps I will realize that the message is there not only for those who pass down the street but also, and perhaps especially, just for me!

Become a Master of Illusion

If people knew how hard I had to work to gain my mastery, it would not seem so wonderful at all.”
— Michelangelo Buonarroti

What does it take to be called a ” Master”
In the following paragraphs, you will learn a few techniques and philosophies we have worked with to create our magical art. One of the secrets is having a team of “masters”– people who are friends, mentors and inspirational advisors — honest friends and colleagues who will point out our “blind spots” and tell us the truth.

When we listen to experts, we accelerate our ability to break out of old habits and take risks.

Please look at the clip of my recent TV show… then I’ll share a few secrets that successful magicians use to make the impossible possible! You will then be able to  take these secrets* and apply them to your work!

Television Series News
You may have seen me last week on Masters of Illusion on the CW network.
If not, here is the clip!

Jeff as the Commedia dell’Arte character  “Bravo” on Masters of Illusion TV

The Secret to Creating Entertaining Magic

When I develop a new routine, I focus on how many “layers” the new work has. I try to combine many different skills into my pieces so they are textured and multi-dimensional. Here is a list of some of “the ingredients” I used to cook up “The BRAVO Bowl Routine”. The ingredients include:

  • Mask & character, costume
  • Vocal accent and scripting
  • Music (original by Robert Parker)
  • Ventriloquism & funny voices – Wayne Dobson helped and inspired me so much!
  • BRAVO Bowl Routine = magic
  • Sound FX = Squeak Technique

As I continue to learn and grow, my new routines have more dimensions than just “script and trick.”

I encourage you to “add just one more layer” to your magic routines in development. What could you add to a magic routine you already do to give it more texture? What personal skill, talent, passion or quirk could make your next magic routine even more “multi-leveled”?

You can learn more about innovative techniques on how to create innovative magic on my “Squeak Technique” DVD. Here’s the trailer for that:

Squeak Technique
The Kabuki Shaman is Back!
Just a week or so back, Abbi and I traveled to Los Angeles and taped a few more pieces for the next season of Masters of Illusion. This year, Abbi does her own solo spot on the show! We’ll let you know air dates just as soon as they are set.

Here is a photo of me on the set.

Kabuki Shamen

Funny Clip of the Month

Is this guy really psychic? What do you think?

New free episodes are online and waiting for you. If you are inspired by our MuseLetter, you will love what we are doing online: 24 hour-a-day magical inspiration and philosophical conversation by the world’s leading magic teachers.

My Burning Man friend and astrologer Rob Brezny reminded me that author, John Creasey struggled in his early efforts at getting published. For a time he had to support himself with jobs as a salesman and clerk. Before his first book was published, he had gathered 743 rejection slips. Eventually, though, he broke through and achieved monumental success. He wrote more than 550 novels, several of which were made into movies. He won two prestigious awards and sold 80 million books. I’m not promising that your own frustrations will ultimately pave the way for a prodigious triumph like his, but in the coming months, I do expect significant progress toward a gritty accomplishment. For best results, work for your own satisfaction more than for the approval of others.

Thank you Rob… I love your books especially PRONOIA!  This is the book I have gifted more than most any book ever!

“It took me a lifetime.”— Pablo Picasso

Video of the Month
If you feel stuck, or are looking to break into the next level, be kind to yourself and watch this and get some courage!

Ira Glass tells it like he sees it, and hits the nail on the head!

Ira Glass

“The secret for mastery is concentration; the success of concentration is in elimination. Avoid everything in general and focus one thing in particular. You will be a master!”                                                      — Israelmore Ayivor

Life Lessons, written by a 90 year old
1. Life isn’t fair, but it’s still good.
2. When in doubt, just take the next small step.
3. Life is too short not to enjoy it.
4. Your job won’t take care of you when you are sick, your friends & family will.
5. Don’t buy stuff you don’t need.
6. You don’t have to win every argument. Stay true to yourself.
7. Cry with someone. It’s more healing than crying alone.
8. Save for things that matter.
9. Make peace with your past so it won’t screw up the present.
10. It’s OK to let your children see you cry.
11. Don’t compare your life to others. You have no idea what their journey is all about.
12. If a relationship has to be a secret, you shouldn’t be in it.
13. Take a deep breath. It calms the mind.
14. Get rid of anything that isn’t useful. Clutter weighs you down in many ways.
15. It’s never too late to be happy.  But it’s all up to you and no one else.
16. When it comes to going after what you love in life, don’t take no for an answer.
17. Burn the candles, use the nice sheets, wear the fancy lingerie. Don’t save it for a special occasion. Today is special.
18. Over prepare, then go with the flow.
19. Be eccentric now. Don’t wait for old age to wear purple.
20. The most important sex organ is the brain.
21. No one is in charge of your happiness but you.
22. Frame every disaster with these words, ‘In five years, will this matter?’
23. Always choose Life.
24. Forgive but don’t forget.
25. What other people think of you is none of your business.
26. Time heals almost everything. Give Time time.
27. However good or bad a situation is, it will change.
28. Don’t take yourself so seriously. No one else does.
29. Believe in miracles.
31. Don’t audit life. Show up and make the most of it now.
32. Growing old beats the alternative — dying young.
33. All that truly matters in the end is that you are loved.
34. Get outside every day. Miracles are waiting everywhere.
35. If we threw all our problems in a pile and saw everyone else’s, we’d
grab ours back.
36. Envy is a waste of time. Accept what you already have, not what you think
you need.
37. The best is yet to come…
38. No matter how you feel, get up, dress up and show up
Las Vegas Magic News
WONDERGROUND, February 19TH —  A talent packed one of-a-kind extravaganza. It happens only once.. Never to be repeated!

Jeff Kabuki
Jeff onstage at WONDERGROUND this month!

WONDERGROUND is the Biggest Magic Party in Las Vegas! – Thursday, February 19th — all info at 7pm – Jeff will be performing NEW close up magic and gifting Psychic readings

8pm-   Comedy Stage magic with Host Tim Wise
Jimmy Fingers-  Illusionistic-Innovations
“Anannta”  -The Global Villiage Idiot
Jeff McBride- Teaches a few new illusions
Tim Shegitz- The elegant and funny fooler

9pm-   Parlor magic with Host Christian Diamond
Jim Vines- Award winning Close up magic
Jeff McBride- a few new mysteries
Master Payne- Mojo beyond imagination!
Mat Vizio- Cabaret wonders

10pm- Stage show & variety extravaganza! With
your Host Jeff McBride
Neils Duinker- One of the world’s finest jugglers
Zamora -The Torture King- HE feels NO PAIN!
YOU will be Shocked & Amazed!
Chris Randall – Back from China with
something new
Kyle & Mistie Knight- Direct from TV’s


Live DJ, NWR Dancers, Live art, Strolling magic and The Psychic Sideshow!

Abbi Jeff Steampunk


Check my tour schedule for shows near you! Until next time, I’ll see you on TV, on tour or in Vegas, Baby!

Be inspired!

Jeff McBride

A Fundamental Secret

“Some of the biggest challenges in relationships come from the fact that many people enter into a relationship in order to get something: they’re trying to find someone who’s going to make them feel good. In reality, the only way a relationship will last is if you see your relationship as a place that you go to give, and not a place that you go to take.”

-Anthony Robbins

Dear friends:

Our guest columnist this month is our good friend and the Associate Dean of the Magic & Mystery School, Dr. Larry Hass. I know you’ll enjoy what follows!

Larry Hass 

From Lawrence Hass, Ph.D.
Associate Dean

A Fundamental Secret 

In my early years as a performer, I would focus on these kinds of things before a show:
—Are my props set?
—Are my pockets loaded?
—How full is the House?
—Are my hands and voice warmed up?
—Is the “mic” going to work?
—What can I do about these “butterflies”?

Obviously, they are all important. But somewhere along the line I woke up to the fact that there was something much better to focus on backstage. I realized a deep truth about performing that I want to share with you this month:

The fundamental business of every magic show is relationship building.
I can’t think of a better topic for this February Museletter. With Valentine’s Day around the corner, this is a time when we focus attention on the relationships in our lives. The classic image on the Rider-Smith Two of Cups expresses the spirit of the season: contact, mutual recognition, health (the caduceus), and heart (notice the shapes at the top of the caduceus and between the cups).

These four qualities are essential in our personal relationships, but what I woke up to many years ago was that some version of them are required for our audience relationships. With these qualities in mind, here are the kinds of questions I now ask myself before a show.
Contact: How will I greet the audience? Will I remember to look people in the eyes? Will I include the entire audience with my gaze? Will I smile and convey that I am delighted to be with them? Of course, more dramatic or theatrical openings are often desirable, but in any show (unlike an act) there will be a time and a place for contact. What will be the quality of my contact, whenever it happens?

Mutual Recognition:
Will I really see and engage individuals in the audience or only perceive a wall of faces? Am I trapped in stock lines that feel inauthentic? Will I let others “shine”, or will it all be about me all the time? Do I think of the encounter as a contest or battle of wits, for applause, for control? Will I recognize what this particular audience as a whole is giving me so I can “dial things up or down” as needed?

Is the show I am planning to deliver an enriching one? Will the audience members leave feeling charged, inspired, touched, thoughtful, astonished? Or will they be relatively bored, disaffected, underwhelmed? Would the producer hire me again? Would other people in the audience feel like they want to share me with their family, friends, clients, customers, co-workers, or attendees? As I have learned from Eugene Burger, “Work must make work.” If my shows aren’t generating more shows, there might be something unhealthy going on.

Where is the heart in my show? So much magic and mentalism focuses on intellect: “give me a number,” “think of a card,” “remember the conditions,” “follow the procedure,” “consider this idea.” That’s fine, but laypeople go to art and pay for art because it activates deep feelings and allows for their exploration. So which piece or pieces in my show perform this function? Also, will I have the courage to share my heart as I create and perform, or will I hide it?

In short, what I realized years ago was that there won’t be much of a magic show at all unless I work consciously before the show, and once I take the stage to create and build an excellent relationship with the people who are there. That’s the bedrock condition, the fundamental “business” that allows everything else to flow: applause, astonishment, delight . . . and further performing opportunities!

Catch on Fire

“Catch on fire with enthusiasm and people will come for miles to watch you burn.”
–John Wesley

Yes, it is cold all over the world….  We’re in the dead of winter! Even in Las Vegas, it is freezing!


It is time to catch fire my friends!
This new year holds unlimited potential.
What steps will you take this year to burn brighter than ever before?

If any of your plans include Las Vegas this year, please let us help plan your visit here in the most magical city on earth! This year we are hosting new classes for you, so take a look at what we are offering here:

I was recently inspired to read an essay by writer Stacia Pierce, who writes….


  1. Taking risks opens you up to new challenges and opportunities. Push yourself to learn a new skill, such as public speaking, which comes in handy as a business owner.
  2. Taking risks empowers you to establish new limits in your mind. We all have boundaries or a comfort zone where we’d like to stay and many have misconstrued visions of what we think we deserve or are capable of accomplishing. When you take risks, you can eradicate that thinking, establish new boundaries, improve your outlook on life and your ability to achieve on high levels.
  3. Taking risks can cause you to become more creative. When you put yourself out on a limb, with a no-excuse approach, your natural problem-solving skills kick in, and you’re open to new ideas and are willing to try something new.
  4. Taking risks can result in a positive outcome. Not every life step can be carefully planned out. You’ll never know if you can succeed unless you venture out into new territory. Is there a risk involved in doing something totally new? Sure, but the reward is there too. When you give it your best shot and put all that you can into achieving the goal, you are more likely to make it happen.
  5. Taking risks help you to clearly define what you really want. Calculated risks are taken with careful thought. Yet the fact that you are taking a risk pushes you to make things work. Surely you will first have to determine if the reward is something you really want enough to take the chance. If it is, then move ahead and don’t look back.
  6. Once you have become accustomed to taking risks, you break free from the average way of living and thinking. Instead of fighting to stay safe you gain the momentum and confidence needed to welcome new opportunities in your career or business. Risks build your self-confidence and self-respect, empowering you to feel stronger and more confident in taking on new endeavors. When you are open to new challenges you position yourself to profit a whole lot more than you would just staying the same.

I took a risk a few weeks ago by offering my professional performance pieces to a few select students.  This was a major step in my evolution. Read the details here:

“Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.” H.J. Brown

OK, it is time to “walk my talk.” I did it…I feared it for all my life, but then I took the risk!  Just a few days ago I did something I’d never dared before. I put on my old whiteface character and had him talk on stage. The audience loved it! That was a major breakthrough for me. You see, I wore the whiteface for many years. It was an excuse not to have to talk on stage. It gave me a “reason not to push my comfort zone.” But I did it. It took 30 years..but I did it! You can too, and I encourage you and empower you to make some radical changes this year….I’ll be happy to help you take the leap!

McBride World Tour News
Jeff McBride Starring on Masters of Illusion, Live & on TV
I’m incredibly happy these days. I’ve been performing live with Masters of Illusion on tour at Harrah’s and on the live TV show later this month. The good news is that I’ll be filming more segments for this next season, as well as touring internationally with this amazing show.
See my performance on the CW network January 30th
Maxwell Blade – Rock Star of Magic!
Maxwell burns up the stage! He has his own show in Hot Springs, Arkansas.
He has the longest running magic show in the territory, and he just opened a museum of curiosities!
And you thought James Brown was the hardest working man in show biz?

Maxwell Blade
Just take a look at Maxwell’s website to see his impressive magical creations:
Maxwell will be headlining this month’s WONDERGROUND!

Wonderground Finale
The Biggest Magic Party in Las Vegas! – January 15th, all info at

7pm – Michael Mirth will be strolling and doing Psychic readings

8pm – The Comedy stage show
RandiLyn – Magic with a touch of bondage!
Maxwell Blade- Rock n Roll Magic
Joan Dukore- Smart,Classy & Sassy

9pm – The Diamond Parlor
Harrison Lampert – Close up with a humorous touch
Joan Dukore – Even more Smart, Classy and Sassy
RJ Owens – The man with the best job in the World!

10pm – Stage Extravaganza
Arian Black – Sensual Sorcery
Tim Wise – Man on Fire!
Steve Owens – Award-winning Manipulation
Maxwell Blade – The Rock Star of Magic Rocks the stage


Live DJ, Belly Dancers, and The Psychic Sideshow!

I’ll see you on TV January 30th on the CW network’s Masters of Illusion!

Check my tour schedule for shows near you!

Catch on fire and stay warm my friends,


« Older Entries Next Entries »