McBride’s Magic Museum

Dear Friends:

Abigail and I have been traveling the world together for more than 30 years! Every time we come home from a long tour we quote the famous words of Dorothy from The Wizard of Oz:” There is NO place like home!”

McBride’s Magic Museum

Now you can see why we love to open our home to our friends like you!

Is it like “Cribs” or is it more like “Crypts?” You decide!

The Las Vegas Review Journal did a feature on our magical home in Vegas. You will not believe some of the images they captured! Take the tour by clicking on the video!

You can see the great photos and the entire story by CLICKING HERE.

Student of the Month–Shaun Jay, 1st Place Award Winner

Shaun has trained with the McBride Magic and Mystery School for the past 15 years. He has been seen on ABC, NBC, and the FOX reality show Master Chef.

On November 3rd, 2018, Shaun was awarded 1st Place, with a Perfect Score in All Categories from the Daytona Magic Festival!

With his original sleight of hand manipulation and custom-built props, his time travel themed act was enhanced by his costume as the Boy Wizard from Hogwarts.  He dazzled the judges and wowed the audience.

Shaun said “This was my very first time entering a magic competition and I wanted to ensure that everything was spot on. The original goal was to have an excuse for a creative deadline, but it turned out to be so much more.”

Photo Credit: Sheryl Ann Garrett

“Jeff’s suggestions were fantastic, and he was able to help me transform an idea I had in my head for about 10 years, into an award-winning act!”

                                                 – Shaun Jay, 1st Place Award

Learn more about Shaun by visiting his website:


The greatest magic party & show in Vegas!
all info:

One night only November 15, 2018
3 great shows–many new artists

8pm: Comedy & Variety Show
Your host-TIM WISE
Cecile and Mighty – Music & Magic Medley
Louie Foxx – The MagiComedian
Tim Smallwood – Wizard of Whimsy
Samina – The Enchantress
David Shareef – Mind-bending mystery
Tony Molesworth – The Global Village Idiot!

9pm: Close-up, Strolling and Bar Magic
Jeff McBride – New Close up mysteries
Louie Foxx – Magic with Comedy
Anthony Darkstone – Continental Mental Marvels
Jeffrey Tam – A Modern Man of Mystery

Brian Apollo, Tim Wise, Kent Axell

10pm: The Main Stage Extravaganza!
Your host – JEFF MCBRIDE with the New World Rythmatism Dancers
Mondre – World Class Magic
Jeffrey Tam – A Visitor from the East!
Tony Molesworth – New Vaudeville Vagabond
Cecile and Mighty – Exotic Wonders
Xavier Mortimer – The New Magic Superstar from France

All of the above, PLUS:

Photography by Sheryl Garrett, Bar Magic with Brian Apollo, New World Rythmatism Belly Dancers, Scott Steelfyre & Maggie, Corey Rubino, Taylor Lloyd, and many more surprises and special celebrity guests.

Let us help you plan your Las Vegas Magic Adventure!

When you are planning to come to Las Vegas, please contact us! We can help you arrange your Vegas magic adventures….Call Abigail at 702-450-0021

See you in Vegas! We are HOME!


Attention, Sympathy & Choice

Greetings magical friends,

What an honor and a privilege it is, to be asked to write a Museletter, to be given the opportunity to spend a few moments of precious time with you, to have you read the words I write, and consider the ideas I bring to mind. Thank you for the attention you are giving, right now.

With these few moments, I want to encourage you to be mindful about the choices you make about what you give your attention to.

Sir James Frazer, in The Golden Bough, writes about the principles of sympathetic magic, that “like produces like.” This theme appears in conjuring magic in various effects, including the Sympathetic Silks, made popular in the 1970’s by Lewis Ganson, and in Jörg Alexander’s Sympathetic Ten Card routine.

In the rest of our lives, one might imagine that if we choose to give our attention to, and direct our thoughts towards creativity, peace, and kindness, that this is more of what we will find coming into our awareness, and into our lives.

Consider this holiday season, and beyond, to notice when the mind begins to look for what is wrong, rather than what is right. Observe when the self-talk starts to get bossy or harsh. Become aware of the exact moment when the eyes of judgement open and the heart of kindness closes… and in that moment, challenge yourself. Challenge yourself to do something different. Perhaps you will take a deep breath, maybe touch your own chest, or choose to look for what the most beautiful object you can see in that moment is….

We get to choose what we focus on. What we focus on increases. Let us choose wisely.

Sympathetically yours,

Take Off the Mask

Greetings my friends,

Our world is now spinning into the Fall…the dark time of the year. Halloween is one of the great holidays for magicians, and for those of us who love masks!

How many masks do you wear?

We all wear many faces each day. You wake up in the morning and show your sleepy face to your partner. You go to work with the mask of a business person, then after work, the mask of a friend, a lover, or even that of a great entertainer.

From my own experience, I feel that we are all illusionists who shape-shift to fit the moment or social situation. Just think about how many interactions you have each day in person or online. Facebook can be a mask. Many show only the best parts of their lives–others show off the mask of the victim reaching out for help. But remember this–you have the power to take off the masks!

A few years back my friend Tim Cridland gave me a fascinating book by sociologist Irving Goffman. The Presentation of Self in Everyday Life is about the many roles we play in life. We are all actors playing the best part we can. Even playing the part of “being authentic” is a mask that we can put on or take off at our convenience.

How I Became a Masked Monster

This magazine issue came out in 1965. I found it in an old pile of magazines around 1967. This is the magazine that changed my life and why I decided to wear masks… LOTS of masks.

I remember the day my Don Post “over the head” Wolfman mask came! I was in heaven and I did not take the fuzzy mask off for days. Lon Chaney was one of the top “monster actors” in Hollywood, and he was my hero! I experimented with masks and makeup almost every day!

Here is an early image of my mime makeup from ten years later in 1977, after much influence from the master pantomime artist Marcel Marceau, and rock group KISS.

Who do YOU see when you gaze into the Mirror?

It took many years to perfect my style of makeup. Here is a rare old clip from a TV series I did years ago in the UK, called The Best of Magic.

Who are the “NEW FACES” of Magic?

Just click on the link here to see many of our top award-winning students. Now you can see how these new talents are unmasking their power and magic!


Student of the Month

William Bradshaw has been with the McBride Magic and Mystery School for the last 7 years. In his first year performing professionally, Will was awarded the Cracked Cup for the most entertaining street performer at the Minnesota Renaissance Festival. Two years later, he was named the Most Improved Entertainer by the same festival. He has studied theater at the American Musical and Dramatic Academy and the University of Minnesota.

He recently was a featured performer at the world-famous Magic Castle, on Penn & Teller’s Fool Us and on the first international tour of Las Vegas Magic Stars.

“My greatest goal with magic is to create real moments of emotional connection for my audience. To do this, I break down my script into beats (smaller sections within a script), and then write down what I feel each moment, what I want the thing or person I am interacting with to feel, and in what way I am doing that. This allows me to tell what moment I am attempting to create, and whether I am being successful in creating it.

A single moment would look like this on paper

Beat: Plucking water from folded newspaper, and throwing it in air
Feeling personal: Longing
Desired feeling (of the water I am acting toward): Love and care
Display of Feeling: Caress

Having a target allows me to understand the moments within a script better, and write more compelling emotional-rich magic.”

See Will perform here

October Events:  The BEST in Vegas!

WONDERGROUND – Oct 18th, 2018

Three  Awesome Shows: Parlor magic, Stage magic, and Close-up magic – the longest running independent variety & magic show in Las Vegas history!

Come be part of the fun. For full details, our show line-up and directions click on the link below:

The Las Vegas Witches & Wizards Ball

The Witches and Wizard’s Ball is happening on Friday, October 26th at The Olive in Las Vegas! Doors open at 7:30pm. Music, dancing, performances and prizes continue all night long until midnight!

…with DJ LeoD, the New World Rhythmatism Dancers, Spiral Dance and Community Ritual, over $500 in prizes for creative costumes, the Mystery School Magicians, Scott Steelfyre’s Legendary Coffin Ride, The Psychic Sideshow, big surprises and much more!

Creative and festive costumes and masks are wholeheartedly encouraged, but not required. The Witches & Wizards Ball is a fundraiser that makes Mysterium and MayFire possible, so thank you in advance for your generous support!!

Pre-register for $20
Pay $25 at the door
We have a limit of 100 attendees so pre-register to insure you get to come!…/registration-forms/

What is the BEST magic effect of the past few years?

Many top magicians say that BEKOS is one of the most versatile and practical magic effects ever!
The new knots are here and better than ever! No jamming- smoooooth as the silk!

B.E.K.O.S. is available here:

Have a great Halloween…and remember to take off that mask after the holiday!


The Tangled Web We Weave

Dear Friends:
October’s Muse comes to us from across the Atlantic from our good friend Jay Fortune. You might know Jay as a fine magician, as an agent booking top touring talent… or in his most recent re-incarnation as a graphic artist, specializing in pencil sketches of some of magic’s great luminaries…. Like the two below. We’ve known him as all that, and the best host our team could have on our recent tours of the U.K.

The Tangled Web We Weave
By Jay Fortune

Dear friends, this month we are hosting an annual magical celebration that we all anticipate more than any other (it’s my 40th birthday) and with the Magic & Meaning Conference also happening, I thought that for my first ever Museletter contribution, I’d look at the magic we do, and the meaning we often get entangled with along the way. Then we can discuss my birthday.

If you’re in a rush, here’s the gist; be careful if your magic is saying one thing and your words another.

(Perspective No. 1. Inside the mind of our lay-person…) “Oh, this should be good! I haven’t seen a magician for years now. I think Barbara’s wedding was the last time. Ah, here he comes. Okay, he looks a bit lost. Why is he staring at the floor? Ah, a pack of cards… hang on, what’s he saying? Something about terrorism? What’s that got to do with… right… now, he’s mixing the cards… no, he’s back to talking about home-grown fanatical terrorism again… oh, the poor guy next to me is picking a card. Okay, he’s showing it round… oh, for God’s sake, why is he waffling on about 9-11 now?! Just do some magic man! That’s what we’ve paid to see! Ah, the card is going back into the pack, this should be good. Yeah… yeah… mixing them up again. Good stuff. Wonder how he’ll find that card now?! Maybe it’ll float out of the pack somehow? That would be cool! Or maybe he’ll make it appear somehow in the guy’s wallet like that magician did on YouTube… whoa… wait… why is he back to 9-11 and border-security? I really don’t get what this is all about. Now he’s standing the card case up… and now he’s… moving the pack toward it while making the noise of a plane… and… this is weird and really uncomfortable man! Just find the freaking card!!! Ah, so maybe the card will appear in the card case! That would be kinda cool… oh, nope… he’s just hitting the case down with the pack. And… now he’s spelling something… oh, forget this. Last time I come to a magic show!’

(Perspective No. 2. Inside the mind of our wonder-working, meaning-filled, slightly-confused, under-rehearsed, over-whelmed, powerful-performance-inspired magician story-teller…) ‘Oh, this’ll be good… if I can remember the script. Man, my hands are shaking! Okay, let’s go. Okay… breathe, stay calm… Good evening ladies and gentlemen, here I have a pack of cards. Global terrorism is on the rise…’

As a Libran (did I mention it’s my 40th birthday this month?), finding balance is something I’m supposedly good at. For the doubters, please check out my Yoga Tree position. As magicians, how do we balance our audience expectations with the story we wish to tell? Sometimes, the story is powerful and magical enough on its own. Sometimes, the magic is powerful enough on its own. How do we blend the two without confusing our audience? I offer this recipe up for your kind consideration.

  1. Start with a thematic line to set the premise. (This is your meaning, baby!)
  2. Start the magic trick and stick to its procedure, clarifying the magical build-up. (This is your job, baby!)
  3. Call back, once, maybe twice to the theme during the presentation.
  4. Finish the magic effect.
  5. End the theme with a strong line to tie the two strands together into a perfectly woven piece of magical and meaningful perfection. (This is your aim, baby!)

As you progress with your fusing of theme and magic, you’ll become more acquainted with your performing rhythm, and find the best balance for you to inject your own stories into the natural beat of your magic.

I performed a one-man show in London for years, which was all about magic with meaning. Subjects such as death, horror, suicide, drugs, love, heart, joy, envy, terminal illness, our future, our past, our fears, and our phobias were all explored through magic. So, make your themes interesting, relevant and don’t tangle the web you weave.

Friends, I wish you all a meaningful conference later this month, and a huge shout-out to this year’s guest of honor – the legend that is George Parker. Totally deserved.
Now, on to my birthday…

« Older Entries Next Entries »