YOUR Mind is the KEY That Can Set You FREE!

YOUR mind is the KEY that can set you FREE!
   – Houdini

Magicians are masters of metaphor.

Every time an illusionist breaks free from his chains, or vanishes a tiger, they are reminding us that we can “escape reality” or that  we can “make our fear disappear.”

Remember my friends, YOU are the alchemist and can transform your FEAR into POWER!
  -Jeff McBride

 Fear Dice

Did you know that learning magic can help many people overcome life’s challenges?

The study and performance of magic can help you

  • MANAGE your emotions.
  • REDUCE stress.
  • HAVE higher self-esteem.
  • ENHANCE your communication skills.
  • OVERCOME social awkwardness.
  • CONTROL “stage fright” and fear of speaking in front of strangers.

Emotions, stress and fear are the great chains that hold us back from succeeding. Today I will share with you the secrets and the wisdom of great teachers on how you can break these chains that hold you back for getting ahead in life.

1. How to Overcome Fear

  • CONFRONT your fears head on to reduce their power.
  • IMAGINE dealing with the fear to make it less daunting.
  • REMEMBER that fear is just excitement in disguise.
  • USE fear to spawn the energy you need to perform well.


Houdini was more than an illusionist. His ESCAPES were a symbol of hope and freedom. Houdini reminded us that fear and the chains that hold us back can be broken. Houdini was famous for the saying: ” The mind is the key that will set us free!”


How to Become More Optimistic

  • EXPECT something wonderful to happen every day.
  • TREAT people as you’d want to be treated.
  • DON’T waste your breath fighting about things you can’t change.
  • CONCENTRATE on the job at hand, not the results you seek.
  • ASSUME other people mean well.
  • AVOID depressing people and  negative conversations.
  • EAT something delicious every day.
  • TURN OFF the background television.
  • ADOPT an attitude of gratitude.
  • REMEMBER that the best is yet to come.

3. How to Eliminate Stress

  • CULTIVATE the patience and perspective to let go of your results.
  • FOCUS on what you’re doing now rather than the results.
  • IF you’re overworked, negotiate a more reasonable workload.
  • CUT your hours to the “sweet spot,” which is about 40 hours a week.
  • AVOID people who won’t or can’t control their own stress.
  • FIND a place where you can work quietly away from distractions.
  • TURN OFF news programming that’s designed to rile you up.
  • TURN DOWN projects that you can’t do well.
  • STOP arguing with fools and strangers online.
  • ARRANGE tasks consecutively rather than trying to multitask.

The above listing was collected from Geoffrey James recently published book, Business Without the Bullsh*t: 49 Secrets and Shortcuts You Need to Know.

 25 Year 

For the past 25 years, we have had a few magic students step up to take the next step in their careers. We are now the worlds leading magic education facility.

YOU are invited to join us at the Mystery School in Las Vegas for our most magical offering.


The inside scoop is here:


Thursday Oct 15th – You are invited to the BIGGEST  magic party in Vegas! One night only! Never to be repeated – 3 BIG shows!

8PM – COMEDY MAGIC SHOW – Host: Abigail McBride

Eugene Burger – America’s Master Magician

Larry Hass – The Magical Philosopher

Joan DuKore – Comedy Magic

Stan Sieler – The Mind Hacker

Joe Atmore – Modern Mind Reader

Jeff McBride – Heroes of magic

9PM – PARLOR OF MYSTERY – Host: Christian Diamond

Stan Sieler – The Mind Hacker

Matt Black – Bad Boy of Comedy

Elliott Hitchcock- His Amazing New Haunted House

10PM – STAGE EXTRAVAGANZA – Host: Jeff McBride

Circe – Cuba’s Favorite Female Magician

Jeff McBride – A new work:”The Last Mask”

Joan DuKore – Comedy and Magic

Luna Shimada – Sensual Sorcery

Xavier Mortimer – The Great Artist From France

Plus: The New World Rhythmatism Dancers, Bar Magic, Scott Steelfyre, Iam Creed, and Randilyn. Psychic Sideshow with Alan Scott, live art with Areeya and many more surprises and special celebrity guests!!

Abbi and I hope to see you in Las Vegas very soon…hey, life is short! What are you waiting for?


Time for a Bountiful Harvest

What we plant in the soil of contemplation, we shall reap in the harvest of action.

–Meister Eckhart

Dear Friends:

October has arrived, and harvest time is near! For those of us in love with the fine art of magic and magical performance, that means many things. One of those, of course, is that the holiday season, with all its parties and other celebrations is coming on fast—and that means many opportunities to perform. It also means we are coming up on International Magic Week, that final week of the month leading up to Halloween, and a great time to generate publicity for the art, and for yourself as a magician!

If you think in terms of a year, plant a seed; if in terms of ten years, plant trees; if in terms of 100 years, teach the people.


Tobias and Jeff

Those of us at The McBride Magic & Mystery School look forward to October each year, because some of our favorite events of the year take place then. Jeff and Mario Morris conduct their annual “Focus on Street Magic” class from Oct. 9-11. Always a popular event, the class not only provides students with a safe space, guidance, and lots of real “insider knowledge” on how to succeed as a busker, but also takes them out onto the streets of Las Vegas. Some students even wind up earning more with their newfound knowledge while they are in Las Vegas than it costs them to be here!

Ross Johnson

The second big event of the month is our annual visit from Ross Johnson, for our “Master Class on Mentalism.” The class is, once again, sold out, and I can certainly see why. This year Ross has agreed to share some of his closely held secrets learned from the great Al Koran. Always an inspiring teacher, this is a very special gift made by one of our true living masters, and those attending are in for an exciting few days!

Max Maven

Finally, we have our annual “Magic & Meaning Conference.” For myself, at least, this is an annual “homecoming” event where so many of our magical community gather, and share their wide variety of experiences and insights from over the past year. Many of you who have attended have been coming to the conference for many, many years, and it’s always a joy to see you again! Our special guest this year is Max Maven, who was last a special guest for us back in the early 1990’s at one of the first Mystery School retreats, WAY back when we were still at our first home, the Ananda Ashram in upstate New York. Some of those who attended that session will again be with us this year!

As we approach our 25th year of offering experiential magical learning events, I feel we can celebrate our own special harvest; all of you who make up our ever-growing community. We are indeed thankful for all of you—your wisdom, support and continuing participation in our efforts! Whether you’ve attended one of our classes or other events, helped us by sponsoring “McBride Magic Experience” outreach events, watched our Monday Night Mystery School web-casts, or just read this Muselettler—you’re one of our inside champions, and we THANK YOU!

25 Years of Magical Excellence

Greetings friends,

If you believe in something my friends.. stick to it!
Do not let your dreams be taken from you by the ridicule of others.
Surround yourself with people who believe in your dreams.

Live Your Dream

All truth passes through three stages. First, it is ridiculed. Second, it is violently opposed. Third, it is accepted as being self-evident.

          –Arthur Schopenhauer, German philosopher (1788 – 1860)

McBride’s Magic & Mystery School – 25th Anniversary

25 Years

Can you believe it has been almost 25 years since we started Mystery School? At first people did not understand what we were up to. Some thought we were too progressive, others thought it was a ridiculous idea. Now, 25 years later, we have grown into the world’s leader in magic education! What’s more, we’re still growing.
January will be the start of something global for us.

The Magic & Mystery School 25th Anniversary World Tour
We kick off the World Tour in January 2016.
Jan. 18-24:  Mystery School week at the Magic Castle
Jan. 28-31:  Magic Fest – Ohio
Feb. 19-21:  Blackpool Magic Convention – UK
Feb. 22-28:  Mystery school UK Lecture Tour – UK
Mar.   1-  3:  3 day Master Class –  Glastonbury – UK
Mar. 16-18:  3 day Master Class – Las Vegas
Mar. 20-22   Magic for Speakers & Presenters – Las Vegas
Mar. 24-26   Magic & Medicine – Las Vegas
Contact us for additional open dates in your area! It’s not too late.
Drop Abigail an email:
The McBride Magical Masterpiece Series
Inspired by the masters, I have created a new way to share my very best magic with you. It is “one on one” personal training. I really do feel that personal mentoring is the best way to learn great magic. Take a look at this video that explains how it works.

Magic Shop

Could this be the World’s Most Exclusive Magic Shop?

A few years back we expanded the magic school. Many thought we were nuts for opening a “brick and mortar” magic shop in this digital age. The shop is only open to our students attending LIVE classes. The rest of you are invited to the online version of the shop at

Upcoming World Tour News: France & China

My fall tour kicks off with a stop in Hot Springs, Arkansas for the Maxwell Blade Magic Festival. If you’re in that part of the country between Sept. 24-27, I hope to see you there.

After Arkansas, I will be off to France and China for additional big magic festivals this month. There will be links to each event on my calendar soon, so do have a look there again in a few days.

October is full of magic events here at Mystery School. There is still time (and one or two slots available) for you to join us for our Focus on Street Magic Class (Oct. 9-11) and for our Mystery School homecoming, otherwise known as the Magic & Meaning Conference (Oct. 21-24).

Mat Jeff Abbi

Las Vegas Magic News:

Abbi and I visited with AGT winner Mat Franco at his new show at the LINQ casino. Mat mentioned to the audience that he studies at our Mystery School— thank you, Mat! His use of multi-media in the show is impressive.

Our friend Leo Diaz is working with Dirk Arthur and his wild jungle animals at The Westgate.

David Copperfield continues to insert brilliant new magic in his ever-changing show.

It seems like many of our friends at our WONDERGROUND are appearing on the Penn & Teller FOOL US TV show!

Christian Diamond and Randilyn are reopening their Halloween show at the Royal Resort.

Cathy Laveau
Something Special at our September Wonderground:

African American female magician Cathy Laveau will debut her show The Dark Side of Magic at WONDERGROUND this Thursday, Sept. 17th.

More Wonderground News:

September 17th–You are invited to the biggest magic party in Las Vegas.


Thanks to Tim Wise and Christian Diamond and our team of workers who expanded the stage at the Olive, now we can host full-on illusion shows!

Last month was a record-breaking show, with more attendance than EVER! This month we have a few new surprises in the Parlor room (read on!)

Take a look at this month’s Amazing line up!

  7PM – Strolling magic with Las Vegas expert-Johnny Hill

  8PM – TIM WISE – Your Master of Ceremonies
           TRIXIE CON QUESO – One cute cougar!
LION FLUDD – Is it magic or a hustle?

CATHY LAVEAU – African American Female Magician

           JEFF MCBRIDE- Presenting a Magical Master piece

  9PM – Christian Cagigal Presents OBSCURA
ok…sometimes smaller is better!
A teeny-tiny magic show, performed LIVE on a big screen! Join magician Christian Cagigal, as he weaves fairy tales, dark fables and strange happenings into an intimate and engaging evening, fraught with wonder, mystery and imagination. With Obscura, Cagigal returns to his roots as an up-close and personal performer, peppering some of his favorite short stories with witty and eccentric demonstrations of close-up card magic and more. The entire show is performed under the watchful eye of a video camera, and projected as large as can be, above Cagigal, so the audience can’t miss a thing.
The Diamond Parlor Room-Your host Christian Diamond
10PM – LION FLUDD – Is it magic or a hustle?
           Mystery Guest – it needs to be a secret….
           Also featuring hosts TIM WISE & JEFF MCBRIDE
To see what’s happening at WONDERGROUND, go to:

Our after-party seems to be taking on a life of its own. Join us after the WONDERGROUND show at our secret after-party location (just ask me in person—and don’t tell the muggles. It’s an insider secret!)

Keep up with me on Facebook and Twitter @Mcbridemagic

You can join us LIVE every week in our online classroom at

See you on tour, or online!

Jeff McBride

Magic & Mystery School – October 2015 Classes

Dear Friends:


We are currently gearing up for all our autumn events at the Magic & Mystery School, and just wanted to check in and remind you about what’s coming:

Focus on Street Magic has become one of our most fun events. Each year it is hosted by Jeff and Marco Morris from October 9-11. At present, I see three spots still open for that class. If you enjoy busking on the streets, in the parks or at other interesting outdoor venues, this is a great chance to learn from two masters, even while you make your Las Vegas debut. Some of our students have actually covered their costs for the class and the trip by working the streets while they are here!

Master Class for Mentalism (Oct. 14-17) has already been sold out for months. But if you want to get your name on a waiting list, contact Abbi by calling (702) 450-0021 or emailing

Magic & Meaning 2015 is next, from Oct. 21-24. We’re about 85% sold out for that, so if you’re thinking of coming, but haven’t registered and sent your deposit yet, now’s the time. Our special guest is the inimitable Max Maven, and we’re all looking forward to what Max has to share with us. Max Maven

Also, please note: This will take place at Sunset Station in Henderson (there was an error in the Museletter a few days ago–sorry about that). We have a special deal with them for discount rooms, but it’s only good if you register before September 15. Again: Now is the time!

Here is the info from our web site:

The 2015 Magic and Meaning Conference will be held at the Sunset Station Hotel and Casino located at

1301 W Sunset Rd

Henderson, NV 89014

(702) 547-7715

A discounted room rate has been secured for attendees who reserve their room by September 15, 2015 ($39 for October 21 and 22; $109 for October 23 and 24—plus tax). To make your reservation, please call the Sunset Station Casino’s reservation number at (888) 786-7389, and tell them you are part of the McBride Magic, Inc. group, attending Magic and Meaning at Sunset Station.  Please note:  reservations made online will not receive the discount.

For additional information or questions, please contact Katherine Rettke, the Conference’s Executive Assistant, at

That’s it for now. We look forward to seeing you all one day soon, in Vegas, or in your own neck of the woods (let me know if you think you might like to bring Jeff’s show and lecture to your area)!

Best to all.


Tobias Beckwith

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